Pedal Power: A bike share program in Memphis does more for riders than improve their health
In 2010, Bicycling magazine ranked Memphis as one of the least bike-friendly cities in the country. The city decided to change that, adding bike lanes any time a road needed repaving and installing greenways that encouraged cycling. The transformation effort worked. “Now, Memphis is one of the most bike-friendly cities in the country,” says Trey Moore, executive director of the recently launched Explore Bike Share program. “But there is still an opportunity for greater adoption and to get people comfortable in using bikes for transportation or recreation.” The first step: get bikes to people. Explore Bike Share installed stations throughout the city, stocked with bicycles available to rent as needed. People can choose to take a bike out for a […]